Next Wave Celebration

Brand Partner: Kravet, New York Design Center, National Kitchen & Bath Association
Media Partner: House Beautiful
Our Role: Experiential strategy, program development, cross-functional communication with multiple partners and vendors, event production, and end-to-end execution.

Overview: The Next Wave Celebration honors emerging designers shaping the future of the industry through an integrated program that combines editorial storytelling with an intimate, in-person experience. Designed to spotlight rising talent while fostering meaningful connection, the program reinforced House Beautiful’s role as both a tastemaker and community builder.

The Approach

• Developed the experiential framework to extend the editorial Next Wave franchise into a live setting

• Collaborated closely with partners and editorial leadership to ensure alignment with brand voice and audience

• Curated a celebratory experience that balanced recognition, networking, and storytelling

• Managed cross-functional coordination across marketing, editorial, partners, and production

• Oversaw event logistics, run-of-show, and on-site execution